Kerryn Boogaard Kerryn Boogaard
Beverly Goldsmith Beverly Goldsmith
Zoe Bingley-Pullin Zoe Bingley-Pullin

Back to school gets techy:

Laptop & computer searches jump 50% as parents look for the latest device to help with their children’s education.
By Motherpedia
Date: January 28 2013
Editor Rating:

Today’s modern parents are no longer preparing the children for the start of a new school year with new stationary but with the latest technology products, according to shopping aggregation site Lasoo

Recent spikes in technology products show that parents are embracing the need for their children to be technology-literate from an early age.

Searches for laptops and computers on the Lasoo site increased by over 50% compared to the same period in 2012, just prior to schools reopening their doors following the Australia Day holiday weekend.

More than 300,000 unique visitors went online this month to search for technology products, with many of those researching for devices to assist with their child’s education.

Daniel Salter, Commercial Director at Lasoo, said: “Play and interaction form a crucial component of a child’s development, and with the early adoption of tablets and smartphones in children, they are being more frequently purchased as a staple for back to school shopping.”

“Traditionally, the back to school retail period was geared towards shoes, backpacks and writing books but this year through search queries we can see that the start of a new school year is seen by many parents as a good time to purchase technology gadgets such as laptops and iPads for their children,” Salter said. 

Share This Tweet This Email To Friend
Recent Comments
3 Total Comments
GMOD free says: 2018 04 18

What is the purpose of a website? Your company is making money and you are in profit still if you are launching your website then it means that you want your website to bring in some extra profit. If you want this to happen then then make sure that your website is capable enough to achieve this.GMOD free

Men shoes Pakistan says: 2018 04 27

As a blogger, I am sure that you would like your blog to make some serious noise online. You want people to talk about it and you want your visitors to recommend it to their friends and family members.Men shoes Pakistan

Casual Shoes says: 2018 05 11

Success on the internet is what you are after. This assumption is based on two facts; that you are taking the time out to read this article, and the fact that more and more people are now realizing that the internet is a potential goldmine. Casual Shoes

View All Comments
Post a Comment
* your email address will not appear

Please enter the word you see in the image below:

Post a Comment
* your email address will not appear

Please enter the word you see in the image below:33343

Your Comment has been posted
Related Articles
The best way to eradicate head lice in children is…
Read more
With only 2-3 weeks of school holidays left, it's time…
Read more
Writeforschool helps parents preparing to send their children off to…
Read more
Cry babies

Dry your eyes!
The newest additions are on their way from the Babies who cry real tears!


Latest Tech Used In Shipping Containers
Read how the shipping industry has revolutionised

Motherpedia cover-2

Win 1 set of a 4-book hardcover illustrated boxed set
Barbara Murray’s new 4-book Sound Stories is perfect for parents and educators and could assist with NAPLAN results

Motherpedia cover (4)

Where to celebrate Oktoberfest Australia
Get ready for this celebration!

Motherpedia cover-4

A Fortnight of Foodie Experiences at East Village
A taste of East Village. What's in it for me?

Globber my too fix up cover

We Try: Globber My TOO Fix Up
A scooter that grows with your child

Throw a winning cricket pitch

3 Steps to a Winning Backyard Cricket Pitch
Ex-Adelaide Oval legend curator Les Burdett shares his tips for getting your backyard cricket pitch test match ready this summer

A bike that follows your kids life cycle - motherpedia - cover

A Bike That Follows Your Kids Life Cycle
Check out the Bunzi 2-in-1 gradual balance bike!

Moonlight lifestyle

Moonlight Cinema to bring…
Moonlight Cinema announces brand new Western Sydney venue

Screen shot 2019-11-26 at 8.29.12 am

Your Magical Christmas Wonderland…
Adventure park is about to light up the night sky with its "Christmas Festival of Lights"

Screen shot 2019-11-21 at 11.11.36 am

The Preston Market Gets…
It's time to feel pumped up for the holiday season!


Bunnings team members get…
Help raise funds by buying a snag or donating at your local store.