Kerryn Boogaard Kerryn Boogaard
Beverly Goldsmith Beverly Goldsmith
Zoe Bingley-Pullin Zoe Bingley-Pullin

Crazy Aaron’s Thinking Putty Glowing, Hiding, Colour Change, even Scented putty…  for Crazy Fun!:

Crazy Aaron’s Thinking Putty is here, in Australia, finally!
By Expert Tips
Date: February 06 2023
Editor Rating:

World famous and already with a cult following, Crazy Aaron’s Thinking Putty was born from a penchant for putty and experimenting by a man who became known as the crazy putty guy – later known as Crazy Aaron. 

Having a fondness for putty but finding the sort in stores a bit old fashioned (it was created in the 50’s!), Aaron got to work making more than a few improvements. Thinking Putty is the result of Aaron’s quest… combining chemistry, physics and a whole lot of experiments.  He even built his own factory to get it just right.

The result is non-toxic putty that, won’t dry out, and won’t leave a sticky or slippery residue on your fingers, and it’s GREAT for stretching, moulding, bouncing, tearing, popping and playing with, by kids and adults alike.

“People often ask me how I come up with all my cool Thinking Putty creations,” Aaron said.  “The truth is that I find ideas everywhere: nature, art, science, maths, and even history. I aim to keep my eyes open and I often find what I didn’t even know I was looking for. Our world is such a fascinating place that this seems to happen pretty regularly.”

What do you do with Thinking Putty? The short answer is you can do just about anything, limited only by your very own grey matter!

Want some ideas?  Check out the suggestions here:  

“My hope is that Thinking Putty inspires you to bring your own ideas to life!” Aaron said.

Thinking Putty is not only a great tactile toy for kids, it’s a great sensory toy for people of all ages. It provides a sensory experience that can help to ease anxiety and even shift mood.  Playing with Thinking Putty helps build hand and finger strength through physical play with unique, unexpected tactile properties and provides relaxing, yet stimulating, interaction for anyone with sensory integration issues.

You’ve never seen putty like this before!

Crazy Aaron’s make Thinking Putty to inspire curiosity and wonder and to educate and delight.


Inspired by the magic of mythical creatures, the Glowbrights Collection is one colour by day and magically transforms into another glow-in-the-dark colour by night!


If you look closely enough, you’ll always find what you’re looking for with the Hide Inside collection.  Be on the hunt for six unique pieces, whether you are looking for spontaneous expressions amongst the smiling faces or bothersome bugs throughout the greenery, you’re sure to be captivated with the challenge of discovering them all.


Hyper Colour Thinking Putty changes colour with just the heat of your hands!


This collection is all about the latest trending themes… which one is for you? Dino Scales, Honey Hive or InterGalactic shimmers and swirls?


Crazy Aaron’s SCENTSory putty goes way beyond scent to invoke a total sensory experience like no other.  Indulge your senses with the velvety soft touch, the dynamic look and the wonderful scent and discover just how amazing SCENTSory putty can make you feel. 



Fresh, fun and perfect for collecting (or gifting!), the Mini Tin collection features dazzling effects in vibrant colours and trending themes.

Suitable for ages 3+ years, Crazy Aaron’s Thinking Putty is available now from Toy World, News Express and other great independent toy retailers.

About Crazy Aaron's:

A world leader in creative play, Crazy Aaron's has been making genuine Thinking Putty® since 1998. Founder, Aaron Muderick, has continued to trailblaze within the toy industry by establishing new product lines and brands to inspire curiosity and wonder to people of all ages! Crazy Aaron’s is known for creating the best putty on earth! All Crazy Aaron's products are made with safe, non-toxic, top-quality materials and ingredients.

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